Tirgu-Mures, Romania

DIGITRANS – DIGITAL TRANSFORMATION FOR SMES – 11-12-2017

DIGITRANS – DIGITAL TRANSFORMATION FOR SMES – 11-12-2017

Industry 4.0, Blockchain, IoT, AI,.. these are modern digital advancements that are sure to reshape the world. In some way, they are already doing so. We see new innovative startups coming up every day with products in these fields who are motivated by and dream of disrupting the sleeping industries. First, let’s clear up what Digital Transformation is. It is a profound change in a business. This means changes in business and organizational processes, competencies, and models to fully leverage the changes and opportunities of a mix of digital technologies. (1) In other words, digital transformation is not merely something one of the departments in a company is doing. Instead, it’s a company-wide effort. Neither is it the use of a single digital product or service. Instead, it’s the continuous and strategic use of digital technology to improve workflow and operations within a company, find new innovative business models, and creating new added value for the customers through engaging experiences. (2) There are a lot of SMEs in the less developed Danube regions that want to also start their own Digital Transformation. So, the DIGITRANS project was born. Its aim is to develop an innovation method that will enable SMEs to create competitive digital business models within a specially set up incubator space. (3)

Comments are currently closed.