Tirgu-Mures, Romania

DIGITRANS – THE AGE OF DIGITAL CONSUMERS – 13-06-2017

DIGITRANS – THE AGE OF DIGITAL CONSUMERS  – 13-06-2017

Exponential advancement in technology allows small and medium businesses to thrive and raise their competitiveness level.

Adoption of new technologies affects not only businesses and organizations, but also consumers who engage with products and services in completely new ways. Rapid development of mobile technology, accompanied services and apps has opened a massive playground for marketers and consumers who can interact instantly and exchange information regardless of time, place and the platform they use.

An agile business culture based on consumer centricity and responsiveness is the core of a successful digital business strategy.

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